Role

Creative Content Producer

Period

2025 — ongoing

Results

800K+ monthly views · 6x engagement

AD Machico

Deliverables

Details

As Creative Content Producer, I’ve rebuilt AD Machico’s social media identity, doing the design, photography, content and social media marketing myself as a one-person creative department across two seasons.

AD Machico is the club from the town where I grew up. Taking on its social media rebrand meant more than a design exercise. It meant shaping how a community sees its own team.

Deliverables

  • Social media identity & design system
  • Social media marketing & content strategy
  • Photography & video
  • Matchday photography & content
  • Starting XI & results graphics
  • Institutional announcements
  • AI-assisted cinematic visuals

Details

  • Role: Creative Content Producer
  • Period: 2025 — ongoing
  • Results: 800K+ monthly views · 6x engagement
  • Tools: Photoshop, Illustrator, Higgsfield